Chaque année Cision interroge les journalistes pour connaître leurs pratiques ainsi que la perception de leur collaboration avec les communicants. Réalisée auprès de 3251 journalistes dans plus de 15 pays, l’étude révèle les objectifs et défis des journalistes, leurs attentes envers les professionnels des relations presse ainsi que certaines différences entre les pays. Voir l’étude
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